Wow is all i can say.

Jaronpitts has worked his magic, using clips of other movies to create his vision of Green Latern the Movie! Excepional work and already over 500,000 views in just over a week.

A report led by Experian suggests that User Generated Content will have a major role to play in the lifes of people in the UK - Post-recession, as consumers are looking for trust.

As disposable income is tightening across the UK and the world, internet users are spending lesss time on transactional sites and more on social networking sites. Analysis into the report by Hitwise suggests that in March 2009 “content-driven websites attracted 138 per cent more visits than transactional websites. Furthermore, brands that have incorporated UGC and social media into their sites are seeing increasing web traffic and conversion rates compared to those yet to embrace Web 2.0.”

If this reports is as accurate as they are suggesting it brings up a great debate on UGC for brands. I bet that over half of the content that is generated by users for brands will not see the light of day, pity as I would love to see a Big Name Brand have some balls and take UGC as far as possible.

Students in Swansea are trying to break a world record for the highest number of smurfs in one place at one time.

The current record of 1,253 was set in none other than Castleblayney, Co. Monaghan last July and the students of Swansea think they can out-do this.

The Smurfs were a global hit due to the animated series which was beamed across the globe in the 1980’s.

I hope they beat the record then the people of Ireland get together again, and we beat theirs!