Start off the week laughing…

Posted by Declan Magee | Posted in Start off the week laughing..., Youtube | Posted on 23-02-2009

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This is just WRONG! Robert Webb performs What a Feeling Let’s Dance for Comic Relief on BBC One.

Interactive Video Marketing

Posted by Declan Magee | Posted in Interactive Video Marketing | Posted on 20-02-2009

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Clikthrough - an interactive media technology company is aiming to revamp the way we interact with digital video by giving viewers the ability to get in the Video in ways like never before.

Interactive Video Marketing
“Phonogenic, a label of Sony BMG, has partnered with a Silicon Valley startup in interactive media to give fans a way to interact with music videos. The Script, whose debut album reached #1 in UK and Ireland, is the first band to introduce an interactive music video with the new Clikthrough technology. With The Scripts new video “Breakeven” their fans can “Clik”, interact with and explore all available content in a video within a leading edge theater experience. There are over 240 product hotspots in the video valued at $170,219 which equates out to over $660.00 of merchandise per second that can be viewed.” Videvoo.com

In an online survey by permission TV of 400 senior marketing and media executives, 67%, or 2/3rds, identified online video as a primary focus of their 2009 digital marketing campaigns and budgets. This is a big step for the online video industry and can therefore push for the likes of videos such as what Clickthrough have produced for The Script.

Digital is truly beginning to take over on the marketing front.

Start off the week laughing

Posted by Declan Magee | Posted in Start off the week laughing..., Youtube | Posted on 15-02-2009

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Watch Joaquin Phoenix’s amazingly awkward interview on Letterman..

Welcome to Declan Magee Design

Posted by Declan Magee | Posted in Post Cherry Popped | Posted on 14-02-2009

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Welcome to the Development and Design blog of Declan Magee. I am a Web Developer/Designer from Dublin, Ireland. This website will be my portal for diaplaying all work, and news that interests me in the world of Digital Advertising and technologies.