SITE: myeverestchallenge.com

ROLE: WordPress Developement, design and implementation.

As we are seeing a dramatic rise in the smaller, low cost laptops that have been primarily built for web browsing, netbooks are taking over the fastest growing laptop sales category. We as designers need to take into account the smaller screen resolutions that are now on the market. The typical netbook screen resolution (although improving) is between 800 x 480 and 1024 x 600. With most designers and developers common practice nowadays is to design for a fold depth of 768px. This means a decrease in fold of around 22% leaving less creative real estate. Will we as designers/developers take note of this and incorporate it into our designs?

I personally think that netbooks, although cheap and effective for their set purpose, that’s all they are good for. Word Documents, PowerPoint’s and web browsing, but with a lot of them their battery life is extremely poor, taking away from the portability you would expect. I would recommend going for a more powerful laptop like my very own Samsung Q45. Tiny but runs like a trooper with Photoshop, Flash and Illustrator all open at once.

I think that although it is defiantly worth bearing in mind, it certainly depends on the client and their target market whether we design for netbook resolutions or not.

This week I have a simple but extremely effective poster from advertising agency Try Reklamebyra, from Oslo, Norway. Car manufacturer Volkswagen advertises their Rear View camera in the new VW Golf.

Integrating thinking outside the box, conjoined with simplicity and you have yourself a really effective piece of advertising here, that really shows the consumer the benefits of the Rearview Camera.

Some of you have undoubtedly played this game online. Its a fun little single and multiplayer game that can really help stimulate the bogged down brain, especially if like me you find yourself stuck at your desk during your lunch hour.

Take a look and see what you think. Although I am warning you, you may fins yourself playing over your alloted lunch time.

Enjoy

I recently started working on designing my first logo for a client in house. Challenging but satisfying and although it felt like the creative process was on Speed (due to client demands), I am happy to announce that the client signed off on one of my logo prototypes with one very small amend. Therefore, with logos and startup businesses…come business cards.

Therefore I have attached a link to Adobe Illustrator Business Card Template that I found somewhere on the net, can’t remember where unfortunately but the template is extremely helpful.

Download Here >>